About Laura

Wife. Jesus Follower. Poet. Coffee Lover. Student of Life.

I am grateful for each day as a book coach, where I get to partner with quiet writers, helping them resonate with their own ideas, personality, and dreams for making a difference with their deep thoughts.

I primarily help thoughtful writers of faith design their approach to publishing, from the book’s concept and structure to its marketing plan, publishing route, and publishing application. We do this in a way that feels authentic and actionable, so you can resonate in today’s loud arenas where noise doesn’t have to have the final word. Loud voices are rarely listened to with respect by those wrestling with faith, belief, and doubt, but masterful artists and deep thinkers can open doors for people to encounter true hope in ways our culture respects, needs, and wants.

My quiet clients think beautifully and deeply, and can thoughtfully interweave spiritual undertones into their work, but get paralyzed by thinking of marketing and writing as a business. They are often approaching publishing for the first time and feel alone and like the oddball out among all the extroverts shouting their pitches. Marketing just feels like showboating noise, and my clients are humble and good natured. It can almost feel wrong or foolish to be marketing your book this “extroverted” way, and yet you need to have a plan for finding book sales to open doors for publishing your book.

How can I ever be heard as an author if I don’t shout?

How can I be me and actually sell my book to a publisher or agent, when selling something, let alone selling myself, makes me break out in hives?

This is where I come in.

I’ve been nicknamed “The Book Coach for the Underdogs” and I’m a quiet person myself, who doesn’t give up on people. I commit to working with clients for multiple projects for multiple years, from the idea stage to pitching to publishers. I understand both what makes quiet people tick and what publishing actually requires from authors. It might surprise you, but I’ve seen first hand evidence of thoughtful authors resonating in today’s world. You could be one of them.

We’ll explore a full range of marketing avenues you might not be aware of and help you see marketing from a new perspective, one that will feel more natural, authentic, and human. We’ll look at things like why you’re motivated or not motivated to market, what assumptions and boundaries you might not be aware you have, and find solutions you actually believe in that express your personality, interests, and deepest held convictions.

I do this work best with thoughtful writers of faith who share values and reference points with me, but I also coach writers from all backgrounds and have been doing so for all my coaching career. I treat everyone’s beliefs with respect and thoughtfulness, and will only include faith-based book coaching if you request it.

I help all my writers find clarity in the endless loop of overthinking and amidst overwhelming options. I help them keep their motivation strong, finish their writing projects well, and market/pitch/publish with confidence instead of dread, because we find a way to do things that matches your personality and how you want to be in the world with your book.

I truly care about unleashing quiet people’s potential. The world needs more quiet, calm, respectful thought leaders. I am compelled to do this work. I feel it is my calling to contribute in this way that I can and love. I once was not able to work for a time, and now I can, and I do so with gusto. I sincerely want to empower and encourage those who work with me to overcome obstacles, so they can give their best.

I break down tasks, especially marketing and selling tasks, to manageable, actionable steps, and help writers persevere with lots of encouragement and by developing their growth mindset. My work’s intention is to bring clarity and focus, not only through information and resources, but also through honest feedback, delivered warmly yet truthfully.

I have been certified through Author Accelerator’s Book Coach Certification program in all three streams: nonfiction, memoir, and fiction. I can help most writers in most genres because of this triple-certification. I also hold a Bachelor of Arts in English (Creative Writing Concentration) from Crandall University, where I had to write a book before I graduated.

Please note: As an Author Accelerator certified book coach, I am qualified to coach writers using Author Accelerator’s strategy, methods, and materials, but I operate independently of Author Accelerator and am not affiliated with them.